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Author: jamelpuk12
CategoriesUncategorized

What’s Ad Discrepancy? Causes and Options Explained

Ad discrepancy is a standard challenge in digital advertising that refers back to the mismatch between the metrics reported by completely different platforms involved in an advertising campaign. As an example, the impressions, clicks, or conversions reported by an advertiser’s platform may not align with the numbers shown in the writer’s or third-party tracking tools. […]

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